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Board Members

Barbara Kelley

- Board President

Ed Kelley

- Board Vice President

Bob Bertolli

- Board Treasurer

Cristy Clouse

- Board Secretary

Fran Antenore

- Board Member

Jacob Olsen

- Board Member


Barbara Kelley


Barbara Kelley has 30 years of experience as a School Psychologist, Behavior Expert, Therapist and Educational Consultant for grades pre-k through 12. Mrs. Kelley served as the California Positive Behavior Interventions and Supports State Coordinator and Co-Coordinator with the California PBIS Coalition (CPC) as a founding member for 10 years. She has been a PBIS consultant, trainer and coach for over 21 years, facilitating PBIS scaling up efforts at regional, district and school site levels. She is a founding member of the California Technical Assistance Center on PBIS (CalTAC-PBIS, Inc.), a non-profit organization promoting safe and equitable learning environments. She is an international trainer for the School-wide Information Systems (SWIS) Facilitator Trainings and a national School-wide Information Systems (SWIS) trainer for schools. Her background training includes mindfulness practices, educational psychology, behavioral science, gestalt therapy, organizational systems theory and professional development strategies for adult learners. Currently, her professional focus is educator wellness, educational reform, equity, the scaling up of evidence-based practices and organizational systems change. Areas of expertise include Educator Mindfulness Training, HighSchool implementation of PBIS, secondary and tertiary tier supports systems, data for decision-making and facilitation of District leadership teams. 

Cristy Clouse

Vice President of Innovation

Cristy Clouse is a CalTAC-PBIS consultant, trainer, and coach who facilitates PBIS scaling up efforts across California and the Southwest. She has 32 years of educational experience including speech and language pathology, special education, secondary education, administration and district/site level PBIS coaching. Currently, Cristy provides PBIS technical assistance through district team trainings (PreK– High School), PBIS Leadership Academies, PBIS Skillbuilders™ and Schoolwide Information Systems (SWIS) Certification. She is an affiliate of the National Technical Assistance Center on PBIS, a professional member of the Association of Positive Behavior Supports, an active leader in the California PBIS Coalition, a Statewide PBIS Assessment Coordinator and a part of the training team for the Team Initiated Problem Solving (TIPS) model.

Patti Hershfeldt

Vice President of Marketing

Bio coming soon...

Dr. Steve Gonzalez

Vice President of Marketing

Described as a “positive change agent in education,” Steve Gonzalez facilitates positive, systemic change in organizations with a focus on implementing innovative practices. Steve’s vision is to create effective environments in which individuals work collaboratively and are motivated by the attainable outcomes that can transform the lives of children, youth, and adults.


A trained mental health/music therapist, an educational/school psychologist, and an educational leader, Steve helped co-author the First Annual School-wide Positive Interventions and Supports in California: Past, Present, and Future-A Summary on Implementation Fidelity and Impact on CA Schools, 2015 and initiated the work to establish the foundation for PBIS in central California. Steve is invested in helping leaders scale-up innovative systems that produce positive outcomes. Steve's work has garnered the attention from leaders in educational psychology in Japan, from national PBIS technical assistance centers, from county offices of education, mental health agencies, and non-profit organizations.


Steve is currently the Vice President of marketing for the California Technical Assistance Center on PBIS, is a core member of the California PBIS Coalition Leadership Team, and currently the Director of Pupil Services for Selma Unified School District. Steve has over 24 years working in the educational sector. He received his joint doctorate in Educational Leadership from UC, Davis/CSU, Fresno. When not facilitating positive change, Steve enjoys spending time with his family and running freely on any trail.



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